Client: Visit Maine
Producer: Allies & Co
Design & Animation: Blackbox Visual
Right away we fell in love with their established design style. Our assignment was to expand the look of the campaign, based on one illustration and create multiple videos. The final campaign included a 30-second video accompanied by a series of social media spots.
Our team created beautiful outdoor scenes with characters exploring nature and spending time outdoors in the great state of Maine.
We designed multiple backgrounds with foliage, trees, insects and other details, expanding the world from a single illustration to a wide range of settings. Creating different environments for the video and social media enriched the campaign message.
A few of the social media spots created for the campaign.